NBA superstar Derrick Rose took over Hackney on Wednesday, as hundreds of fans showed up to meet him and got a chance to win a pair of Derrick Rose 3.5s.
In the midst of a promotional tour around Europe with adidas, Rose spent the morning at Lampton Academy putting the kids through a coaching session before heading to the ‘D Rose Jump Store’ in Hoxton.
The idea was simple – fresh pairs of Rose’s sneakers put up at a height of 10 feet, with fans having to jump up and grab them to take home a pair. Using the hashtag #jumpwithdrose, Twitter was inundated with fans getting hyped about meeting the Chicago Bulls star.
Here is one lucky fan winning his sneaks:
The queues are already building and the excitement is palpable #jumpwithdrose pic.twitter.com/xF7Sfi4ZYk
— TBWA\LONDON (@TBWALONDON) July 10, 2013
#TeamSamsung #JumpWithDRose @adidasUK pic.twitter.com/ICHlRmcbTi
— Orlan J (@N4OrlanJ) July 10, 2013
NBA star Derek Rose #SdNT #jumpwithdrose #hackney pic.twitter.com/y2G6gXK0Tx
— Hackney MPS (@MPSHackney) July 10, 2013
.@drose in Shoreditch, Hackney, London! #jumpwithdrose pic.twitter.com/Wu2x4J7Ju2
— (@LondonUniBoy) July 10, 2013
Derrick Rose wanted to say thanks to everyone in the UK & he had a great time today meeting everyone! #jumpwithdrose pic.twitter.com/McuNUcc1pI
— adidas UK (@adidasUK) July 10, 2013
See what people were saying about the event with the #jumpwithdrose hashtag on Twitter, Instagram and Vine!
Did you get down to meet him? How was it?
Image Credit: @FunkyTownLondon on Twitter
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