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New Balance have dropped a new video entitled “Reign over LA” featuring Kawhi Leonard to celebrate his official basketball homecoming and his fearlessly independent spirit, signifying the official OMN1S basketball shoe launch.
The “Reign Gold” OMN1S is now available on www.newbalance.co.uk/basketball and at select retail stores globally.
Leonard’s identity as an athlete whose “game speaks for itself” has been a driving mantra for New Balance Basketball since he first debuted the OMN1S during All-Star Weekend last February. The next chapter starts now, with the 2019 Finals MVP returning to his hometown to “reign over LA” – a move that symbolises his fearless independence and determination to carve out his own path.
“Kawhi’s independent spirit has taken him on a journey where he clearly wanted to go home. He first became the face of New Balance Basketball, won a championship in Toronto and now found his way back to Los Angeles. Reign Over LA celebrates an athlete who carved their own their path to individual success,” said Patrick Cassidy, New Balance Global Director of Consumer Marketing.
The OMN1S delivers the speed and responsiveness champions need for positionless, full-court play. The full-length FuelCell midsole unleashes the speed and bounce players need to explode in the moment. A 3D Ultra Heel construction and infused FitWeave upper team up for a long-lasting, locked-in fit that screams buckets.
Beginning October 23rd, the first “Reign Gold” OMN1S colourway will be available online, and at select global New Balance flagship stores. Following the debut “Reign Gold” colorway, six additional OMN1S colourways are set to release for the remainder of 2019.
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