England Basketball has confirmed former rugby union chief Huw Morgan as its new Chief Executive.
Morgan has over twenty years’ experience within the sports industry, most recently having managed the International Rugby Board’s commercial programmes and overseeing a £50m increase in commercial revenue until he resigned last March.
In addition, the Welshman has worked with the European PGA, Arrows F1 and as CEO of London-based rugby union team Harlequins. He has considerable operational management experience and has developed major commercial programmes which include all aspects of broadcasting, sponsorship, commercial ticketing and licensing.
“I am privileged in having this opportunity to be part of an organisation that has an ambition to progress in many areas,” he said. “I hope to assist with this development through an approach which maintains the traditions and ethos of the sport combined with innovative and creative projects which are attractive to all constituents and participants.”
Morgan succeeds Keith Mair who stepped down earlier this year after a decade in charge.
“We were delighted with the quality of the candidates which led to Huw’s appointment,” England Basketball’s chairman Jan Hagen said.
“In Huw we have found a senior sports leader that can help us bring basketball to a much bigger stage. I am very much looking forward to working with Huw and all other stakeholders to continue to bring the sport together and drive it forward.”
This is the second visible outcome of a large scale strategic review by England Basketball which started with the appointment of seven new Board Directors in the last 11 months, including an Independent Chairman, to drive a significant improvement in the organisation’s performance.
It was confirmed that the appointment of Huw Morgan is the first of several key management team appointments that will follow in the near future, all designed to bring England Basketball to a more professional and commercially diverse platform from where it can effectively lead the growth of basketball within England and the UK.
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