Jordan Brand 2018 NBA All-Star Edition Uniforms now available in the UK

For the first time in league history, NBA All-Stars will wear the iconic Jumpman on their chest during the NBA All-Star Game.

The Jordan Brand NBA All-Star Edition uniform blends Jordan Brand style with the latest innovation, adding another element of distinction to this year’s game by utilising a clean, black and white color scheme featuring individual team logos and a font inspired by Los Angeles street sign typography.

Other key design elements include the Jumpman logo, “All-Star Edition” scripted above the size tag and knit tape debossed stars down each side that pay tribute to past All-Star uniforms.

“Jordan Brand has always been fearless when it comes to pushing the boundaries of innovation and style,” said Jordan Brand VP of Design, David Creech.

“The Jordan Brand NBA All-Star Edition uniform embodies that attitude with a distinctive look. Our goal was to combine the street-premium Jordan sportswear feel with Los Angeles style for a jersey that looks just as good on the court as off it. We’re excited to see this year’s NBA All-Stars represent their teams in Jordan style on the biggest, brightest stage.”

British Fans can find both the black and white uniforms for the All-Star starters and reserves on NBAStore.eu from £85. The NBA’s official online store in Europe also features Michael Jordan and Kobe Bryant 2018 NBA All-Star Edition uniforms, as well as shorts, socks and hooded sweatshirts.

Do you like our work?

We have a tiny favour to ask. In 2018 we set out to make Hoopsfix sustainable by building our relationship directly with our readers. Up until now, Hoopsfix has been creating editorials, videos and podcasts to provide sorely missing coverage of the British game and its distinct culture and community.

We have funded Hoopsfix with our freelance work creating basketball media, but sadly that means not only does it fall behind our client’s priorities, but some of those clients are the same organisations we need to report objectively on putting us in a conflicted position.

We want to devote more time to our mission of helping British basketball reach its potential, and produce even more content for the basketball community by making Hoopsfix a sustainable 100% independent business funded directly by our readers through Patreon.

If everyone who enjoys our content chose to support us, our future would be much more secure. For as little as $3 per month, you can support Hoopsfix – and it only takes a minute.

We are tremendously honoured and humbled to have a community of people who value what we do, and we look forward to being at the forefront of the British game as it continues to evolve.

Support Hoopsfix